Squid Game: Unleashed is free to play, for everyone, including non-Netflix members

Jan 19,25

Netflix's Squid Game: Unleashed is a free-to-play battle royale game for everyone, a surprising and smart move that could significantly boost its popularity. Initially announced as free only for Netflix subscribers, the game will be accessible to all players, regardless of subscription status. This means you can jump into the action on December 17th without needing a Netflix account, and with no ads or in-app purchases!

This decision, while seemingly obvious in retrospect, cleverly leverages Netflix's expanded media empire and the upcoming second season of its hit show. The game itself is a violent, fast-paced take on titles like Fall Guys and Stumble Guys, featuring minigames inspired by the deadly competitions of the original Squid Game series. Survival is the key to winning the enormous cash prize.

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The announcement was made at the Big Geoff's Game Awards in Los Angeles. This strategic move, linking a major gaming announcement with the promotion of arguably Netflix's most successful show, may help address past criticism of the awards show's focus on broader media rather than solely gaming.

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